a lot of people want to change our current situation through entrepreneurship, entrepreneurship in many projects, some people think that the cabinet industry is good, in the fierce competition in the market in the cabinet, we heard a voice that is: how to judge and select a cabinet brand can produce the economic benefits? In the face of a large number of cabinet brands, many dealers are confused when choosing. So, in the choice of cabinet brand when what problems?
first, the dealer should pay attention to the brand’s products, because the product is the core of the benefits, the main consideration of the product maturity and personality.
second, is the price of the product, reasonable price is to make the dealer to get the best profit of an important factor.
third, is the management ability of the brand, because a good product lacks the management ability of the enterprise, its growth is not sustained growth, the dealer will not be willing to run a one or two year brand will disappear.
fourth enterprise to give cabinets franchisee conditions and support, although the discount rate is an important reason for choosing a brand dealers, but is not the only reason, because consumers in the purchase of goods, the price does not play a decisive role, therefore, the dealer about the price at the same time, we should pay more attention to the product itself, the image of the product and its accurate market positioning, but also analyze whether the brand is suitable for the crowd at the local, so that these people can maintain the foundation of the brand in the local life.
fifth, enterprise service to distributors and support, the brand of modern market competition is not limited to products, image and other hardware requirements, more attention is the enterprise can provide continuous service capabilities for consumers. The terminal sales skills, customer service service, quality assurance, the consumer brand can bring the spirit of enjoyment and soft service, is also the most difficult to do, but dealers in the choice of brand management brand to test an important reason for effective sustainable management.
, sixth cabinets franchisee in the choice of a mature brand, because of its business for many years in the market, the broader coverage, welcomed by consumers, the dealer requirements are relatively high, as the subsequent dealers in the choice of a mature brand of opportunity is relatively small. However, all roads lead to Rome, if you can find a new brand, and be able to pay attention to the potential of the new brand, and ultimately through their own efforts to get the maximum return.
investment risk, entrepreneurs need more careful if you want to invest in this business, to join the cabinet when taking in the choice of brands need to consider a few points, good after operation, a new cabinet brand in the market from the launch to maturity needs at least after three seasons, that is to say a the new recommendation